National Lottery Authority of Ghana launches Keed-NLA

The National Lottery Authority of Ghana (NLA) on Wednesday May 8, 2019 officially launched a collaboration with KEED-NLA Ghana to usher in a new frontier in e-lottery and digital gaming. The launch was held at the plush Kempinski Hotel Garden, Gold Coast city and had in attendance project and strategic partners from Ghana, across Africa and the globe.

In his speech, the Board Chairman of the NLA, Togbe Francis A.S. Nyonyo, said the collaboration was birthed from the NLA’s objective of making digital gaming more accessible to Ghanaians across all walks of life. This he said will enable Ghanaians enjoy the entertainment of lottery on their own terms, being able to play anytime, wherever and getting rewarded instantly for wins and effectively introducing e-lottery gaming to the connected Ghanaian.

The evolution of lottery gaming in Ghana, spearheaded by the Director General of the NLA, Hon. Kofi Osei-Ameyaw and Mr. Alex Dadey, Executive Chairman of KEED-NLA, harnessed the power of the mobile phone and the giant strides made by various stakeholders, NCA and mobile operators (MTN, AirtelTigo, Vodafone), in driving a connected digital economy to create a convenient user-friendly mobile e-game that can be accessed conveniently by all Ghanaians.

The special guests at the event, Mr. Ibrahim Awal Mohammed (Min. of Business Development) and the representative for Hon. Ursula Owusu-Ekuful (Min. of Communications) in their respective speeches referenced the significant role of government and their respective ministries in creating an enabling environment for job creation, fostering business continuity and improving the general wellbeing of all Ghanaians.

Source:National Lottery Authority

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